Marketing news, opinion and resources from the experts at Poppy Pulse.
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“Innovation is the only way to win.” — Steve Jobs (https://quotefancy.com/quote/153308/Steve-Jobs-Innovation-is-the-only-way-to-win). Indeed, as packaging revolves around newness and innovation, it can win a customer’s heart. In a world where the first impression is often considered the last, packaging is not just a shield but a powerful marketing tool. Imagine walking past a store and suddenly […]
You could have the most fantastic product in the world, but if your photos don’t do it justice, no one’s buying your product. Businesses spend hours perfecting their product, writing catchy descriptions, and optimizing their online stores. However, if the product images fall flat, the brand is bound to look unprofessional, and conversions are more […]
What comes to your mind first when you think of a brand? The logo? Absolutely! Most customers recognize brands by their logos. They play a vital role in making businesses memorable and building trust among consumers. Did you know that people are exposed to about 6,000 to 10,000 advertisements daily? Yes, you read it right! […]
Yes, the above quote absolutely makes sense. If you want to make your small business big, selecting the right advertising type matters. Whether you have a long-standing business or are just entering the target industry, paid marketing is indeed an excellent way to accelerate growth. This approach allows you to take control of your visibility […]
Delhi, the pulsating metropolitan city, has thousands of businesses and a large, diversified customer base. Making your business stand out can often be challenging. Are you looking for innovative ways to build your brand and connect with the target audience? Having a website isn’t enough. If you do not have a solid social media presence, […]
In this modern era, telling the unique story of your brand has become more crucial than ever before. While most businesses believe that branding is all about the name, trademark, and logo of their company, it is actually much more than that. In fact, it is a way for customers to feel and think about […]
According to recent data, over 70% of Indians rely on online media for their daily updates, and a significant portion of Delhi’s population, i.e., around 49% use social media. With the rise in meme culture and demand for social media platforms, many businesses are using social media advertising to bolster their outreach. However, Delhi is […]
With the help of digital marketing, businesses can attract consumers and increase sales volume. As a consequence, from 2020 to 2026, digital marketing is projected to grow at a 9% compound annual growth rate (CAGR). Do you want to excel at digital marketing skills for your business? This blog helps you to create a digital […]
Your website is key to increasing brand awareness and sales volume. So, you must invest in an appealing and user-friendly web design that captures attention and enhances the overall user experience. However, while designing your website, it is not easy to avoid mistakes. Not addressing these can lead to common UX issues, which can hinder […]
